Founded by footwear and fitness industry veteran Todd Meleney, alongside elite athletes Brooke Wells and Mat Fraser, while on earth™ was born from a shared belief in wellness and performance. Together, they set out to create a brand that empowers people to move, feel, and live better.
With deep roots in sport and design, their apparel, footwear, and accessories reflect a commitment to premium materials, technical details, and timeless style. Grounded in the idea that time is our most valuable currency, while on earth™ is built to inspire movement with intention—and help everybody make it count.
From workouts to everyday wear, while on earth™ creates footwear, apparel, and accessories with smart technical details and a clean, timeless look—made for those who move, go, and do it all.
while on earth™ exists to inspire wellness, for everyone and every body. Rooted in movement, each product reflects a commitment to helping people feel and perform at their best while reaching their full potential.
While on Earth is a proud member of 1% for the Planet. All products feature recycled, chemical-free fabrics chosen to reduce environmental impact at every step.